These projects started as a "hey, what if we did that?" which slowly grew into a very exciting and popular reality.
The first edition took place at the start of 2019. This was one of my first self-owned projects, and I greatly enjoyed the challenge. I curated a collection of items based on suggestions from my team, and put together an ordering brochure for the company employees to browse, pictured below.
My coworkers helped with modelling the pieces, and I edited our designs onto the blank clothing. Once we had orders in from our employees, I finalized the various designs with our vendor, and submitted the orders.
We had no expectations for how many items we'd sell, other than meeting our minimum quantity orders... which we did! Several departments even ordered extras of the smaller items (the socks were a big hit) to give away to prospects and new employees. Our long time employees were excited to finally have branded clothing available to them, and within months, new employees were asking "how can I get one of those hoodies?".
You can view the full brochure here.
This second edition had a number of new challenges involved. The project ran from approximately September to December of 2020, a period of uncertainty and isolation. But that only made myself and my team feel more strongly about taking on a fun project -another round of clothing. We chose to implement new pieces of clothing based on feedback and suggestions from the 2019 project - new colors and a zip-up hoodie were both must-haves.
The clothing photos were taken in my home office - with my husband's modeling assistance, we had good images for the brochure! Unsurprisingly, supply chain restraints hit our project, and a few of the pieces needs to be substituted at the 11th hour. We were able to pivot quickly to get the items delivered in a timely manner.
Despite the challenges, once again, these items were a hit. Additionally, we were able to raise over $200 for our company's sponsored Make-A-Wish child through the sales of the mesh back hat.
You can view the full brochure here.
